At Innovative Tool Sales (ITS), we help manufacturers do more with less, so they can grow their sales pipeline and increase their revenue.

We are an industrial manufacturers’ representative that serves more than 30,000 machine shops, defense contractors, and other metal working manufacturers through distribution. We generate superior sales growth for manufacturers in California, Nevada, Arizona, and Baja California.

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We Grow Your Pipeline

  • Gain immediate access to a seasoned team of sales experts

  • Accelerate your sales cycle

  • Filter leads who are ready to buy

  • Penetrate new regions and markets quickly

  • Explore niche markets with little risk or cost

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We Drive Revenue

  • Write more proposals

  • Convert more quotes to purchase orders

  • Set up customers in new industries

  • Cross-sell and up-sell with more frequency—and success

  • Gain immediate access to large accounts

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We Optimize Costs

  • Remove significant risks of direct employment

  • Lose the hassle and costs of hiring, training, and retaining additional sales staff

  • Pay only for performance—not overhead

  • Lower your cost of sale


Why Outsource Sales?

As an industrial manufacturer, there are plenty of great reasons why your company would benefit from outsourcing with Innovative Tool Sales.

The main benefit of outsourcing sales? You pay only for performance.

Growing an in-house sales team involves hundreds of thousands of dollars’ worth of recruitment, training and total compensation – with no guarantee of ever making a sale. When you outsource to ITS, you pay for results and only for results.

 
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Another important benefit? We can extend your reach into territories and accounts you might have written off as impractical (or even impossible) to pursue. Our highly experienced Industrial Manufacturers’ Representatives (IMRs) have excellent relationships within their industry network – and with the companies you’re hoping to reach. 

Innovative Tool Sales is already at the table, so you don’t have to spend months – or longer – trying to get your foot in the door.


Are We a Good Fit?

After more than 30 years in the business, we know the importance of deep expertise. That’s why we’re the agency of choice for companies specializing in cutting tools and industrial manufacturing.

We specialize in helping manufacturers of cutting tools, workholding devices, machine tool accessories, rotary tool holders and pre-setters optimize the supply chain to maximize productivity and efficiency at the end-user level.

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We know your products.

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We know your market.

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We speak your language.

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We speak your customers’ language.

Are we right for your company?

  • You specialize in cutting tools and industrial manufacturing.

  • You’re headquartered in the USA.

  • You have annual revenue of under $100 million.

  • You sell through industrial distributors.

  • You sell into any of these industries: machine shops, defense contractors, and other metal working manufacturers.


Our Services

We deliver a full suite of outsourced sales services to grow your pipeline and increase your revenue.

Marketing & Sales Process

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At Innovative Tool Sales, we know customers often begin their journey with an advertisement or a piece of marketing content.

That’s why we complement our sales efforts with digital and print marketing tactics to promote your products to distributors and end users.

Once we’ve attracted prospects, our documented sales process adds structure and accountability to your sales activities, leading to a higher win rate, shorter sales cycles, and a big boost in your revenue.

 

Training & Principal Onboarding

Training & Principal Onboarding

Our first order of business is to understand your markets, your customers, the breadth and depth of your product line, and your sales and marketing challenges.

We focus on your best sellers, the features and benefits of your products, product use cases, applications, and plenty more.

Then we conduct continuous education, so we stay on top of new product offerings, changes in your market and other factors. Our training has one goal—to help us maximize our effectiveness when selling your products.

Account Management

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Just because you outsource your sales function doesn’t mean you’re out of the loop. Quite the opposite. At Innovative Tool Sales, we assign a dedicated account executive to serve your business.

Your account executive is just a phone call away, ready to answer your questions, talk strategy, and bring you up to date on the latest sales figures.

With Innovative Tool Sales, you have full access to our sales staff so that you gain insight into your customers’ sales health, potential opportunities, and potential barriers.

 

Insights & Reporting

Markets change. Buyer behavior changes. Trends come and go. Pandemics happen. That’s why, at Innovative Tool Sales, we stay ahead of developments in your industry and in your markets.

We keep you up to date on your competition, provide insights into potential industries that you can penetrate, and report on trending business cycles.

Each month, we sit down with you to address issues and opportunities, while strategizing together how we can help you become even more successful.


Ready to Benefit by Outsourcing Your Sales?